We are often asked by our customers to explain what is the difference between a domain name and web hosting? Many beginners don’t know that these are two separate things, let alone what an SSL or SEO is.
Frequently Asked Questions On Website Hosting
Domain name is the address of your website that people type in the browser’s URL bar to visit your website.
In other words, if your website was a house, then your domain name will be its address.
Now let’s get into the detailed explanation.
Internet is basically a giant network of computers connected to each other through cables. To easily identify them, each computer is assigned a series of numbers called IP Address.
This IP address is a combination of numbers separated with dots. Typically, IP addresses look like this:
Computers have no problem identifying and remembering these numbers. However, it is impossible for humans to remember and use these numbers to connect to websites on the internet.
To solve this problem, domain names were invented.
A domain name can have words which makes it easy to remember website addresses.
Now if you wanted to visit a website on the internet, you don’t need to type a string of numbers. Instead, you can type in an easy to remember domain name, for example, amazon.com.
Web hosting is the place where all the files of your website live. It is like the home of your website where it actually lives.
A good way to think about this is if the domain name was the address of your house, then web hosting is the actual house that address points to. All websites on the internet, need web hosting.
When someone enters your domain name in a browser, the domain name is translated into the IP address of your web hosting company’s computer. This computer contains your website’s files, and it sends those files back to the users’ browsers.
Web hosting companies specialize in storing and serving websites. They offer different types of hosting plans to their customers.
Domain names and web hosting are two different services. However, they work together to make websites possible.
Basically a domain name system is like a massive address book that is constantly updated. Behind each domain name, there is an address of the web hosting service storing the website’s files.
Without domain names, it will not be possible for people to find your website and without web hosting you cannot build a website.
SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browsers remain private and integral. SSL is an industry standard and is used by millions of websites in the protection of their online transactions with their customers.
To be able to create an SSL connection a web server requires an SSL Certificate. When you choose to activate SSL on your web server you will be prompted to complete a number of questions about the identity of your website and your company. Your web server then creates two cryptographic keys – a Private Key and a Public Key.
The Public Key does not need to be secret and is placed into a Certificate Signing Request (CSR) – a data file also containing your details. You should then submit the CSR. During the SSL Certificate application process, the Certification Authority will validate your details and issue an SSL Certificate containing your details and allowing you to use SSL. Your web server will match your issued SSL Certificate to your Private Key. Your web server will then be able to establish an encrypted link between the website and your customer’s web browser.
The complexities of the SSL protocol remain invisible to your customers. Instead their browsers provide them with a key indicator to let them know they are currently protected by an SSL encrypted session – the lock icon in the lower right-hand corner, clicking on the lock icon displays your SSL Certificate and the details about it. All SSL Certificates are issued to either companies or legally accountable individuals.
Typically an SSL Certificate will contain your domain name, your company name, your address, your city, your state and your country. It will also contain the expiration date of the Certificate and details of the Certification Authority responsible for the issuance of the Certificate. When a browser connects to a secure site it will retrieve the site’s SSL Certificate and check that it has not expired, it has been issued by a Certification Authority the browser trusts, and that it is being used by the website for which it has been issued. If it fails on any one of these checks the browser will display a warning to the end user letting them know that the site is not secured by SSL.
Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.
You might think of a search engine as a website you visit to type (or speak) a question into a box and Google, Yahoo!, Bing, or whatever search engine you’re using magically replies with a long list of links to webpages that could potentially answer your question.
That’s true. But have you ever stopped to consider what’s behind those magical lists of links?
Here’s how it works: Google (or any search engine you’re using) has a crawler that goes out and gathers information about all the content they can find on the Internet. The crawlers bring all those 1s and 0s back to the search engine to build an index. That index is then fed through an algorithm that tries to match all that data with your query.
There are a lot of factors that go into a search engine’s algorithm, we take the confusion out of the equation for you.
Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage.
However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns.
It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.